ActionSprout is a startup that makes social media tools for the nonprofit sector.

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Background

As the in-house UI/UX and marketing designer at ActionSprout, I was responsible for a complete rebrand of the company and then a redesign of the primary app's UI system. We redesigned the interface from the ground up and then over time expanded the features of the app and new external tools within the new design system. I conducted onging user research, feature ideation, wireframing, designing and prototyping, as well as creating and distributing marketing collateral for the app.

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Work Contributed

  • Brand strategy

  • Logo design & identity

  • Information architecture

  • User experience design

  • User interface design

  • Web design
  • User research
  • Marketing and advertising design
  • Front-end web development